I am quietly resurfacing here, but it is not without trepidation.
There’s something about blogging that is delightful and intriguing. In no time, you are able to publish something that the entire world is capable of reading. There can’t be much cooler than that. Those aspiring to write, but who have no forum to do so, can be up and running in a matter of minutes.
That is only one side of the coin though. On the other side is an image that suggests it’s not all its cracked up to be.
Blogging has become its own living, breathing organism. Since I’m back in the dog ownership business, I can equate it to our beautiful Rhodesian Ridgeback, Spirit. And like a puppy you get for your kids, you can raise it up well or you can treat it so poorly that it becomes a major frustration.
There are guys out there like Jeff Goins, Brian Allain, and Robb Sutton who are, essentially, blog coaches. I’ve read blogging books by all three. They most assuredly know what they are doing, but with knowledge comes responsibility, and with responsibility come expectations. It’s the expectations, regardless of whether they are yours or that of another, that can make blogging so arduous and frustrating.
It’s one thing to be afforded the avenue to put something out for the entire world to see, but it’s another thing put stuff out there that others want to see. You see… That’s only part of what it takes to generate traffic. Consistency becomes another key, and that’s where a lot of us fall short. It’s been one of the myriad issues that have held me back for sure.
But I now feel it is time. For those who’ve sent me emails asking me if I’ve given up on blogging, I hope this is another step to that speaks to my resounding “No!” Thanks to the guys I cited above who are putting out tools to help. I’ve learned a lot from all three of you. My hope is to put forth a product worth reading.


